Humanities & Social Sciences 8 (2015 8) 1611-1624 ~ ~ ~ УДК 304.444 Art Management as Administrative System of Broadcast of Art Values Sergey V. Kostylev* Siberian Federal University 79 Svobodny, Krasnoyarsk, 660041, Russia Received 07.10.2014, received in revised form 26.12.2014, accepted 08.04.2015 The article considers the peculiarities of functioning and development of art management as the most important mechanism for regulation and support of management system in the sphere of culture, art and education, aimed at solution of tasks on preservation and development of artistic creativity; augmentation of aesthetic, educational, cultural, educational, spiritual, moral and patriotic values; creation, presentation and promotion of highly artistic products of art. <...> It examines the types and functions of art management responsible for development and implementation of the educational activity strategy; execution of systematic activity on preparation, retraining and development of the common cultural and professional level of employees of culture and art institutions. <...> Research of role and signifi cance of art management becomes especially urgent due to the gradual inclusion of culture and art into market relations, thereby requiring scientifi c review and theoretical summary of management mechanisms on the level of positioning and promotion of sociocultural educational services. <...> In this regard, the main and practical applicability of task of art management as a type of management activity is the increase of theoretical signifi cance methods and technologies for solving numerous problems of development and functioning of sociocultural and artistic educational institutions. © Siberian Federal University. <...> All rights reserved * Corresponding author E-mail address: profi kost@mail.ru # 1611 # Art management is studied as a means for effi cient management and regulation of cultural sphere personnel training system under the conditions of defi cit of resources, being the main technological tool for forming effi cient environment for creation and promotion of artistic values within is to reveal the sociocultural educational space. <...> Therefore, the purpose of the present research the specifi city and signifi cance of modern art management as a complex system of principles, functions, methods and technologies within the structure of sociocultural management targeted at the formation, functioning and Sergey V. Kostylev. <...> Art Management as Administrative System of Broadcast of Art Values development of the educational space for the production, reproduction and distribution of the artistic ideals, examples, values and practices. <...> The used <...>